Meet the brand that disrupted the sports supplement industry.  Founded by supplement industry entrepreneur, Aaron Singerman, REDCON1 literally means the highest state of readiness. We love the inclusiveness of it. Everyone from a Navy Seal to a pro bodybuilder, to a soccer mom that needs and wants to be at the highest state of readiness, not only in the gym but in their everyday lives. Our customers are more like a tight-knit community and 38% is comprised of military, veterans, first responders, police and paramedics.